Which type of headline directs readers to a story that continues from a previous page?

Prepare for the Mass Communication Specialist Advancement Exam. Utilize flashcards and multiple-choice questions, each enriched with hints and explanations. Master the content and enhance your readiness!

The correct answer is a type of headline known as a jump headline. This headline serves a specific purpose in the context of print journalism, where a story may begin on one page and continue to another. A jump headline indicates to readers that they need to turn to another page to find the remainder of the story, effectively guiding them through the layout of the publication.

This is essential in ensuring that readers stay engaged and can easily follow the narrative without confusion about where to find the rest of the information they’re interested in. It is particularly useful in longer articles where space constraints may prevent the entirety of the story from fitting onto a single page.

Understanding the function of a jump headline can significantly enhance a reader's experience, as it not only organizes content effectively but also helps maintain the flow of reading in multi-page articles. In contrast, other headline types, such as teasers or continuation headlines, serve different purposes but do not specifically indicate that the story continues on another page.

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