What group is considered internal publics?

In mass communication, particularly in the context of organizational communication, internal publics refer to the individuals and groups within an organization that are essential for its operations and morale. Each group mentioned, including Navy Families, Midshipmen, and Navy Civilians, plays an integral role in the overall functioning of the Navy.

Navy Families are vital as they provide support to service members, contributing to their well-being and morale. Midshipmen represent the future leaders of the Navy, directly involved in training and embodying the values and mission of the organization. Navy Civilians, who perform essential administrative and operational roles, contribute to the daily workings of the Navy.

By identifying all these groups as internal publics, it emphasizes the idea that effective communication strategies should be inclusive and designed to engage all members associated with the organization. This engagement fosters a sense of unity and shared purpose, ultimately enhancing the organization's effectiveness. Each of these groups corresponds to a critical internal audience that the Navy must communicate with to maintain operational integrity and readiness.